Anna Ukolova

· Product Designer

· Product Designer

Shaping mobile apps across HealthTech, fitness, wellness, and medical.

Focus on growth: building emotional connection with users → product grows naturally.

Based in Barcelona

4M+

Users engaged

83%

Active app users

Products

Work

Work

Teams

Kind words from my previous teams

Eric Gustafson

Creative Director, Vi Labs

"Anna is an exceptional product designer who brings both creativity and strategic thinking to every project. She not only delivers beautiful and functional designs but also deeply considers business objectives, ensuring her work drives real impact. Her ability to manage client relationships, lead design discussions, and provide real-time product solutions has been invaluable.


Beyond her skills, Anna is simply a great person to collaborate with—proactive, insightful, and always striving to grow. Any team would be lucky to have her."

Approach and principles

Strategist + Gamify + Design Craft

I shape elegant, emotionally-engaging, and strategy-led experiences from 0 to 1, together with establishing a robust setup for future product scalability.

I curate tasteful, emotionally-engaging, and strategical experiences from 0 to 1 together with building a setup for future scalability of the product. I also focus on rethinking complex flows and taking existing products to the next level by reimagining design where every detail is elegant, has its place, and serves its function.

Behind the screen

Behind the screen